Ferrari Auto Detailing
A Premium Detailing Brand Based in Monza
Ferrari Auto and Moto Detailing is a fast-growing detailing center with two exclusive locations in Monza: one in the historic city center, and the other inside the legendary Autodromo di Monza racing circuit. The company offers high-end cleaning, restoration, polishing, and protection services for luxury cars, motorcycles, aircraft, and private jets.
With a rapidly expanding presence, the brand needed a cohesive product line and strong market positioning to match the premium nature of its services.
Zimak.co’s Role: Product Launch, Design, Packaging & Marketing
At Zimak.co, we partnered with Ferrari Auto and Moto Detailing to support the launch of their new product line. Our involvement spanned several key areas:
Product Design
We developed product concepts aligned with the brand’s identity, ensuring every visual detail communicated professionalism, quality, and performance. From choosing the right materials to refining shapes and finishes, our design work helped bring the Ferrari Detailing brand to life.
Packaging Design
Our team created packaging that not only protects the product, but also enhances its perceived value. The designs combined sleek aesthetics with functional elements, suitable for a luxury automotive audience.
Key goals included:
Premium look and feel
Clear branding and labeling
Shelf appeal and unboxing experience
Product Launch Strategy
Zimak.co planned and executed a comprehensive product launch campaign, covering:
Brand storytelling and positioning
Market targeting and segmentation
Promotional assets and launch visuals
We ensured that every element—from visual content to tone of voice—was consistent and compelling.
Marketing and Promotion
To boost visibility and engagement, we crafted tailored marketing materials and digital campaigns, including:
Social media visuals and content
Product photography and ad creatives
Digital brand guidelines for internal use
Our marketing strategy helped Ferrari Auto and Moto Detailing connect with its core audience and communicate the value of its new product range effectively.
Final Outcome
Through a combination of strategic design, packaging, and marketing, Ferrari Auto and Moto Detailing successfully launched its product line with a strong brand identity and market presence. The collaboration with Zimak.co resulted in a cohesive and professional image, aligned with the high-end services the company is known for.
